MOther of pets or MOPETS (to friends),is an online community connecting animal lovers everywhere and enabling them to exchange their experiences and help each other (find a lost pet, find a pet-sitter, ask questions about any topic).
MOPETS has just began working with bpol.net, a digital transformation specialist. Technical partner helping corporations to grow their businesses, the company mostly develops softwares and implements technologies for different international brands, including e-commerce platforms and progressive Web apps.
In August, Plan.Net has worked to create the content of the social and programmatic campaigns for the official launch of Mopets.
The team developed all the material according to each step of the campaign: awareness, consideration and conversion phases on Facebook and Instagram.